AI-Product Design
AI-Integrated Product Design: Human–AI Experiences & Workflows
(2024 - Present)
AI Model Selection • AI-Powered Branding Tool • AI Prompt Builder
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Helping Users Confidently Choose Between AI Models
Users often feel uncertain when choosing between GPT models. I designed a comparison flow that highlights differences, trade-offs, and best-fit scenarios — helping users build trust and make confident, informed decisions when selecting the right AI partner.
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Designing Ethical AI Assistance for Brand Building
Early-stage founders often lack time and resources to develop brand identity. I designed Incept AI, a co-creation tool that guides users through naming, messaging, and visual identity. The system uses AI as a creative partner while keeping founders in control — lowering barriers to professional branding.
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AI Prompt Builder for Operational Insights
A sprint-speed 0→1 prototype exploring how enterprise teams can generate actionable process insights using a configurable AI prompt interface. Built in under 1 hour using Figma Make and GPT-5. This project demonstrates modular UX patterns, explainability features, and enterprise-ready design thinking—modeled for platform integration at scale.
UX/UI Design
Simplifying Complexity: Designing Intuitive Interfaces
(2022-2024)
Retail • Healthcare • Mobility • Messaging

Unblocking Administrative Pain Points in MedTech UX

Reducing Abandonment by Restructuring PDP Hierarchy

Solving Real-Time Logistics with Accessible UX

Reducing Buying Anxiety Through Personalized Car Discovery

Building an Intuitive Messaging App for Gen Z Users
